An Insider's Guide to Understanding The Record Industry

By Norman Hunter

The Book This guide is a "must have" for beginners as well as the experienced. It provides a well summarized core understanding of how the record industry works and serves as an excellent guide. It's contents are backed by over 30 years of industry experience. Buy it now for $9.98	CD Audio Version Buy it now for $12.98 The audio version presents the book in a personalized audio transcription by the author himself, Norman Hunter. It summarizes the inner workings of the record industry in 1 hour to get you up to speed fast! It is ideal for getting artists, musicians and other key personel informed and speaking the language of the record industry. Gain industry knowlede on the go, while you ride in your car or relax.
Book + CD = $19.98 Get both, the book and the CD Audio Version for only $19.98
Listen to the Audio Version A Note From The Author (Click on play to listen) The Nature Of The Beast (Click on play to listen) Life At A Label (Click on play to listen) A Few Comments About A & R (Click on play to listen) The Details of Distribution (Click on play to listen) A One Sheet Is... (Click on play to listen) CO-Op Advertising (Click on play to listen) The Money-Go-Round (Click on play to listen) Retail - Where The Rubber Meets the Road (Click on play to listen) Media Exposure (Click on play to listen) Coming Full Circle (Click on play to listen) Some Final Thoughts (Click on play to listen) In Conclusion (Click on play to listen) Glossary (Click on play to listen) Norman Hunter An Insider's Guide to Understanding the Record Industry is written by Norman Hunter. His background includes thirty plus years in the record industry, stints in the departments of regional and national retail record chains, sales and account management for several national independent distributors, as well as sales, marketing and promotion responsibilities for an established nationally distributed independent label. He has also worked for several trade publications and provided consulting services for numerous companies and individuals just beginning their industry journey.